A recent addition to the DentistryIQ Advisory Board, Sean Hamel is a seasoned dental marketing professional and the founder and CEO of Art of Dental Marketing.
ADM is a story-based dental marketing agency that helps practices get found online and convert web traffic into real patients.
We understand that every practice is unique and has a story to tell, but they just don’t know how to get it out to the community.
ADM builds state-of-the-art, video-based websites, powerful local SEO strategies, and effective pay-per-click campaigns, and provides an attentive and comprehensive client service experience for every practice.
Strategies for Dental Practice Marketing Success in 2024
By: Sean Hamel The world of marketing is an ever-evolving adventure, especially in the digital realm. To ensure…
Dental SEO: Your Guide to Conquering Google
By: Sean Hamel What is Dental SEO? Dental SEO, or dental search engine optimization, is the process…
Hidden Pitfalls of Googling Yourself: Dentists & the SEO Performance Mirage
By: Sean Hamel In this digital age, having a strong online presence is crucial for any business,…
7 Ways to Use ChatGPT for Dental Local SEO
By: Sean Hamel By now you have likely heard of ChatGPT. This new AI tool has gained…
What to Do and What to Avoid with a Dental Startup
By: Anna Borden, DDS My startup journey was one that was somewhat expected, somewhat forced. I had been looking for a practice to buy for about two years, but a lot of practices were overpriced with failing equipment or needed full renovations – or of course, the doctors that wanted to stay on for a…
6 Skills that Make a Great Dental Assistant
By: Jamie Finch Dentists may get most of the credit for helping people achieve a perfect smile, but the contribution of their assistants shouldn’t be underestimated. Dental assistants perform numerous important roles that help a dental practice run smoothly, including assisting dentists in surgery. A dental assistant’s career can be exciting, and having the right…
How Phased Therapy Elevates Your Single Tooth Dentistry Every Time
By: Kevin Muench DMD, MAGD Time can work against you, or it can work for you if phased therapy is the proposed treatment. Though it seems simpler than a full mouth reconstruction, single tooth dentistry can take years to achieve the desired outcome. For this reason, we must bolster our communication and relationship skills. So, what can…
How to Lead an Old Team as a New Dentist
By: Jennifer Murphy, DDS, FAGD So you’ve graduated dental school, gotten your DDS or DMD degree, and obtained your license. Now, you are a doctor. You’ve started your first job, yet the staff doesn’t seem to see you as a leader in the office. You may even feel like they know more than you, even though…
How to Have Great Customer Service
By: Katie Klaes Disney is commonly referred to as “The Happiest Place on Earth.” People visit Disney for any number of reasons: birthdays, proposals, honeymoons, graduations, or simply to make family memories that will last a lifetime. Do you think these customers have high expectations? You bet they do. How to Provide Excellent Customer Service…
Prevent Infection Control Breaches with an Infection Control Coordinator
By: Michelle Strange, MSDH, RDH Despite the emphasis on infection prevention being “prevention,” it is unfortunately inevitable that infection control breaches occur from time to time. The handling of these incidents can have a significant impact on patients, staff, and the dental office itself. You may be tempted just to sweep it under the rug or…
What is your why?
By: Mohammed Hammoud Many of us are confronted with hopeless situations in which we no longer feel guided. Whether it be rejection from dental school to not feeling passionate about our future choices, we ask ourselves, why? It creates a sense of frustration because we fell short of our dreams. In most cases, people give…
Having an Infection Control Coordinator can save you money!
We already know that infection control is paramount for creating safe dental visits by ensuring the safety of patients and staff. Both OSHA and the CDC also support the role of the ICC, with recommendations that every office should have one on-site. But aside from dental office safety, having an Infection Control Coordinator (ICC) to…
Infection Control Coordinator Training
By: Michelle Strange, MSDH, RDH There has been a great deal of development in the subject of infection control (IC) over the last century as we have grown to understand the concept. We know how it affects the quality of treatment and overall dental office safety. Over time, research on infection control prevention and management…
Let this be the year of the Infection Control Coordinator
By: Michelle Strange, MSDH, RDH Infection control (IC) is vital to protect the health and well-being of both patients and staff in any successful dental practice. It should be a priority to appoint at least one infection control coordinator (ICC) responsible for the safe delivery of care. What is an Infection Control Coordinator? The CDC…