Buying a Dental Practice Is the Easy Part—Earning the Team’s Trust Is the Real Work

By: Ronda Holman

Purchasing an existing dental practice offers a significant advantage: a team that already knows your patients, systems, and practice culture. 

However, one critical factor doesn’t automatically transfer with ownership—trust. Building trust with your new team requires intention, patience, and thoughtful leadership.


1. Listen More Than You Lead in the First Weeks

When stepping into a new practice, resist the temptation to “fix” everything immediately. Instead:

  • Ask questions about daily operations and workflows.
  • Observe team dynamics to understand how staff members interact.
  • Identify strengths and frustrations, noting what the team is proud of and what challenges them.

By taking the time to understand their perspective, you show respect for the foundation the team has built—laying the groundwork for mutual trust.


2. Communicate Your Vision Clearly—but Be Patient with Change

Teams thrive when they know the direction of the practice and their role in its future. To guide your staff effectively:

  • Share your goals and vision for the practice openly.
  • Reassure them that changes will be thoughtful, gradual, and aimed at improving the practice—not disrupting it.
  • Involve the team in planning, where possible, to foster collaboration and buy-in.

Clear communication reduces uncertainty, which builds confidence and loyalty among staff members.


3. Invest in Your Team Early

Your staff is the backbone of your dental practice. Early investments in their success can pay dividends in trust, loyalty, and patient satisfaction:

  • Provide updated tools and technology to make their jobs easier and more efficient.
  • Support continuing education and professional development to help them grow.
  • Show consistent appreciation for their hard work, both publicly and privately.

Remember, patients may initially come to see you, but they return because of the team. When you support your staff, they’ll naturally support you and your vision in return.


Final Thoughts: Building Trust Is a Long-Term Commitment

Buying a dental practice is only the first step; earning the team’s trust is the ongoing work that ensures long-term success. 

By listening, communicating clearly, and investing in your staff, you create a practice culture that encourages loyalty, collaboration, and ultimately, a thriving patient experience.

Ronda Holman

Ronda Holman

Ronda Holman found her passion for dental assisting while in the Air Force.She assisted in oral surgery, general dentistry, and ended her four-year service as a prophy tech, the military’s version of a dental hygienist.She married and spent 13 years traveling the country while her husband served in the Air Force. Each time Ronda relocated she got the opportunity to work in a new dental office, where she picked up pearls that have helped her become an expert in educating dental assistants.Her interests are immediate denture/partial fabrication, CEREC technology, patient education, and striving for optimal chairside skills.Ronda believes that every dental assistant has the potential to be a rock star assistant if given the right tools and guidance.