Guiding Patients with Empathy & Purpose: Your Blueprint for Leadership in Dentistry

By: Paul Henny, DDS
This topic originally appeared on PankeyGram.org. Dr. Henny granted permission for igniteDDS to share with our readers.


Effective leadership in dentistry isn’t just about clinical excellence—it’s also about empathy, adaptability, assertiveness, and clear communication.

That’s a powerful (and sometimes challenging) combination.

In the pressure of a busy practice, it’s easy to default to our professional authority. But purposeful leadership starts by asking:

  • How does my patient feel about the information I’ve shared?
  • Do they truly understand the long-term impact of their choices?

Decision-Making Is a Two-Part Process

Patients need support as they move through:

Step 1: Understanding the situation—new, relevant information about their oral health.
Step 2: Making choices that align with their personal values, goals, and lifestyle.

Most patients don’t immediately grasp the full complexity of their condition or what it will take to achieve lasting oral health. Emotional reactions, fear, or confusion often lead to poor decision-making or avoidance.

This is where your leadership can transform outcomes. By becoming a better guide, you empower patients to take ownership of their decisions, with your expert support behind them.


6 Steps to Effectively Guide Dental Patients

  1. Slow down with intention. Strategic time management gives you space to connect deeply with each patient.
  2. Lead with empathy. Stay curious—ask open-ended questions to gauge understanding and empathy.
  3. Facilitate learning. Deliver information in digestible chunks. Pause often and allow space for reflection and self-discovery.
  4. Honor patient autonomy. Let them be the expert of their own values. Support their process as they align new knowledge with personal goals.
  5. Allow time for decisions. Complex choices need space—respect the time it takes to weigh options and manage logistics.
  6. Stand firm in your guidance. Be clear and assertive about your clinical recommendations while respecting mutual agreement before moving forward.

Final Thoughts

Great leadership in dentistry is about more than knowing what’s best—it’s about helping patients understand it for themselves. With mindful patient communication and empathetic guidance, you can create stronger partnerships, better outcomes, and a more fulfilling practice.

Explore advanced continuing education that transforms your patient relationships and practice at The Pankey Institute.

Dr. Paul Henny, DDS

Dr. Paul Henny, DDS

Dr. Henny maintains an esthetically-focused restorative practice in Roanoke, Virginia. Additionally, he has been a national speaker in dentistry, a visiting faculty member of the Pankey Institute for Advanced Dental Education, and visiting lecturer at the Jefferson College or Health Sciences. Dr. Henny has been a member of the Roanoke Valley Dental Society, The Academy of General Dentistry, The American College of Oral Implantology, The American Academy of Cosmetic Dentistry, and is a Fellow of the International Congress of Oral Implantology. He is Past President and co-founder of the Robert F. Barkley Dental Study Club.